Seller’s Description
With 15.3 million union members and 16,000 labor union offices across the United States, this website has serviced the growing union member population for over 15 years. In doing so, the site serves as a great communication network for unions as well as the perfect advertising platform for businesses & for those in the political arena vying for the working people’s support. The website is designed to provide union preferred businesses the opportunity to market their high quality products and/or professional trusted services to working families of America. The site was re-designed in September 2011 providing new technology and features along with a fresh & current look. The business maintains Facebook, Twitter and an Industry Blog to market the site and stay connected to members. These strategies have contributed to a growing number of daily visitors that consistently eclipse the 10,000 visitor mark and totaled over 500,000 in the trailing 12 months. As the only online website that includes all 16,000 union locals, the site is very attractive to advertisers who want to reach the coveted demographic of working families throughout America. As such it has a number of high profile companies advertising on the site. With its proprietary internet marketing software developed over 5 years ago, the site consistently places on Page 1 on Google for around 1 Million keywords and has over 72,000 pages indexed on the web! This website business is run from a home based office, is easily relocateable and can be operated from any location with internet access. The owners are a husband and wife team who spend about 20 hours per week each managing the website business. With its valuable generic industry keyword domain name, longevity (16 years online), significant profits, excellent rankings, large organic traffic and huge potential for future growth, this is an exceptional opportunity for a buyer to acquire!
Competition
As the only site to provide for the marketing of products and services to working families nationwide via union members and their management teams, there is no competition in this area.
Growth and Expansion
Building upon its well established foundation, there is a huge amount of potential for future growth. Some ideas for expansion include: promote the newest website features and tools including its text messaging service, fully establish an affiliate program and cross link with the unions to increase traffic making the site even more appealing to advertisers and affiliates.
