Seller’s Description

As one of the first to offer salon brand products online, this website was launched in 1999 and quickly realized success. After 10 years online, the company is well established in this industry and its success continues today. The business generates revenues from product sales as well as through PPC advertising. Its customers are mainly female in the 18-65 years age range. With its solid SEO positioning, the site has captured a good size of the industry market amassing a database of over 70,000 and generating traffic of almost 1 million unique visitors in the trailing 12 months! The site ranks well with Alexa, Website Grader, Technorati and Google (Google PR3). It is a clean looking site with an easy to navigate design. In addition to a full functioning ecommerce site with a custom search, this site offers other resource sections providing links to other recommended sites and information as well as its own Blog. This is an excellent opportunity for a buyer to acquire an established quality ecommerce website business with continued growth potential!

Competition

While there are competitors in the industry, this site's large and varied inventory provides one stop shopping for customers giving it an advantage in the industry.

Growth and Expansion

This website business can be taken into the next level of growth by increased marketing efforts such as further expanding the product lines to include more items geared toward women, creating monthly newsletters to promote merchandise and developing a relationship with shopping portals like BizRate.com, Pricegrabber.com & Shopping.com.