With 2.4 million weddings being performed in the US each year and 115,000 each day Worldwide, the wedding industry has grown to over a $75 Billion Dollar industry. This internet business has positioned itself as the premier site for unique wedding favors and decorations. With 97% of products drop shipped, there is very little to manage in the way of inventory. With one of its distributors in the UK, the site offers worldwide shipping to reach a global market. The SEO work and resulting excellent keyword positioning has allowed this site to attract over 275,000 unique visitors in the last 12 months! Currently, the website is generating a net profit of $21,800 based upon the last twelve months. However, considering the site's growth trend and average net profit of around $2,600 per month over the last seven months, it is forecasted to reach $31,755.
Future growth of the website will come through continued efforts to offer the most unique and wide variety of wedding favors. Expanding the product line to include more general party favors would further boost sales. Partnering with existing business such as Amazon.com, branching into the wholesale marketplace and increased SEO efforts are all strategic points to further expand this site's potential.
While there are other businesses in this niche, this website is not only price competitive , but has the advantage of offering live customer service via its virtual assistants, has quick shipping turnaround time and offers unique products that can't be found elsewhere.