This company offers a wide range of product lines from wooden infant & toddler toys to educational toys to bedroom furnishings to tire swings & sleds. After 7 years online, this website business is well established in this industry and its success continues today with sales growing annually. Its customers are mainly middle to upper class moms, dads, aunts & uncles and grandparents shopping for quality products for the children in their lives. The site has captured this market by providing great value, top quality and excellent customer service. As such, it has generated traffic of almost a quarter of a million unique visitors in the trailing 12 months! With 95% of products drop shipped, there is very little to manage in the way of inventory. As such, this business can be home based and operated at any location. The owner currently spends about 20 hours per week handling customer service, product sourcing & updating, website maintenance and SEO work. This is an excellent opportunity for a buyer to acquire an established quality ecommerce website business with continued growth potential!
Building upon its foundation of being well established in the industry, excellent keyword ranking, high traffic and growing profits, this internet business can be taken into the next level of growth by increased marketing efforts such as further expanding the product lines (owner has 10-15 new manufacturer contacts ready), revamping the newsletter to consistently promote merchandise and increasing SEO efforts or PPC campaigns.