Within the billion dollar pet industry, the trend of folks treating their pets like their children continues. More and more people are looking for organic foods, homeopathic items and luxury accessories for their pets. The sellers of this internet business saw an opportunity to ride this industry wave and in honor of their own beloved pet launched their ecommerce business offering a variety of pet products. After 4 1/2 years online, the company is well established in this industry and its success continues today. With 99% of products drop shipped, there is very little to manage in the way of inventory. As such, this business can be home based and operated at any location. The owner currently spends about 5 hours per week handling customer service, forwarding orders to drop shippers, website maintenance and SEO work. With the SEO work done to date, the website boasts #1 ranking on Google for the top industry keyword term which it has held for about two years. It also holds impressive top positioning for other main keywords. As such, it has generated traffic of over 100,000 unique visitors in the trailing 12 months! This is an excellent opportunity for a buyer to acquire an established quality ecommerce website business with continued growth potential!
Building upon its foundation of being well established in the industry, excellent keyword ranking, high traffic and growing profits, This site can be taken into the next level of growth by increased marketing efforts. Some ideas for future growth include: further expansion of the product lines, adding a newsletter to consistently promote merchandise and continuing SEO efforts.
While there are other sites in this niche, this website business is known for the best prices on the internet giving them a great competitive advantage.