Promotional products make up a $20.5 billion dollar industry and are used by virtually every business in America. Throughout the years, the promotional merchandise industry has grown as an increasing number of companies recognized the benefits gained. Founded in 2004, this web business capitalized on this momentum offering custom imprinted promotional products. The site is a 100% dropship model, offering over 6,200 products online and can source most anything to assist customers in matching their precise product requirements. It is operated by one owner working approx. 40 hours per week. As a home-based business, it is easily relocatable.
Leveraging upon its solid historical sales performance and vendor contacts, some strategies to grow the business further include: add affiliate programs, establish customer loyalty/rewards programs, monthly specials via the newsletter, additional SEO on key search terms.
This business has a competitive advantage over others in this industry by offering unique, quality products at low prices with an on-time shipment guarantee and low overhead.