Recently Sold!
Food and Lifestyle Evergreen Digital Products Internet Business
Asking Price: $195,000
Description
Valuation
This business is priced based on its historical financials including current profits, strong YOY growth, evergreen unique content and digital products.
Business Overview
This company offers high-quality, ready-to-publish white label food and gardening content that customers can edit and publish under their own name. Content includes comprehensive product reviews, kitchen-tested recipes, original food photography, and cooking articles. As a 100% B2B model in the white label content industry, the business generates revenues through its digital product sales, membership options and affiliate marketing revenues. A growing market……Having worked in this space for a number of years, the owner has seen a huge increase in the size of the white label content market and the number of providers servicing different niches.
The company has experienced YOY growth. For 2020, sales were up 23% and profits were up 39% over 2019. The company’s growth has continued this year with sales and profits up for Jan-Feb’21 over the same period in 2020. The existing library continues to have selling power…..the growth this last year and continuing into 2021 has been based on increased sales of the existing library of products to new customers.
The business is homebased and can easily be relocated to any location with internet access. It is operated by one owner working approx. 15-20 hours per week handling testing and photographing new recipes, writing promotional emails to customers, prospects, and affiliates as well as posting to the site’s Facebook group.
This is a turnkey, home-based business with 100+ active digital products in the food niche that are ready to sell, along with a loyal repeat customer base, established email marketing lists and affiliate program. In addition to its existing library of ready-to-publish food content and photos, there are a number of new product packages being released through the end of the year that will continue to drive sales not only this holiday season, but years to come!
Key Benefits Include:
Financial Overview
| Gross Revenue | $86,617 |
|---|---|
| Cash Flow | $61,602 |
| Year Established | 2013 |
| Employees | 0 |
| Inventory | N/A |
Other Information
| Category | Ecommerce |
|---|---|
| Industry | Internet |
| Location | USA, Florida (Palm Beach) |
| Home Based Business | Yes |
| Seller Finanacing Available | No |
| Income Sources | Products/Services |
Growth
Building on its solid performance and well-established foundation, this business is perfectly positioned for a new owner to take the site to the next level of growth. Some ideas for future growth include creating more backend promotions to current customers, reaching out to medical health and fitness professionals, and running Facebook and/or Google ads to name a few.