For Sale:
Fully Remote Career Coaching Firm | Thousands of Clients | Upfront Pay Model | 4.7 Star Trustpilot | Easy Owner Transition
Asking Price: $2,700,000
Description
Business Overview
This company is a well-established career and executive coaching company with a strong brand and a proven ability to help experienced professionals secure interviews, job offers, and promotions efficiently. Through a proprietary, end-to-end coaching methodology and a fully systematized delivery model, the company consistently delivers strong employment outcomes at scale, an uncommon achievement in the coaching industry.
Operating within the global professional coaching market, valued at approximately $5.34B and growing year over year, this company is positioned at the intersection of rising demand for executive career advancement and the continued professionalization of the coaching sector. The company generated $5.4M in revenue in FY2025 while maintaining gross margins above 97%, underscoring the strength of its business model, pricing power, and operational resilience.
Fiscal year 2025 was a deliberate investment period focused on strengthening scalability, leadership depth, and long-term durability. Profitability was intentionally compressed to support investments across three areas: customer acquisition, senior leadership and management hires, and systems and infrastructure to enable scale. These initiatives reduced founder dependency, professionalized operations, and enhanced the company’s appeal as an acquisition platform.
Marketing spend was strategically redirected as internal capabilities were rebuilt and external agency relationships restructured. This front-loaded investment stabilized lead volume and established a higher-quality pipeline, with efficiency and unit economics expected to improve as initiatives mature. Simultaneously, the company expanded management, operations, and delivery leadership, creating a more institutional operating structure. While these additions increased near-term payroll and professional services costs, they materially reduce execution risk and create operating leverage as revenue scales.
With these foundational investments largely complete, this company is positioned for meaningful margin expansion. Incremental revenue is expected to convert at significantly higher contribution margins, providing a scalable, founder-independent platform that is fully built and positioned for profitable growth.
Key Benefits
- Proven, Scalable System: Proprietary, end-to-end coaching methodology with systematized delivery
- High Average Order Value: ~$8,000 per client with strong contribution margins
- Strong Brand Reputation: 4.7 Trustpilot rating and 5.0 Reviews.io rating
- Efficient Customer Acquisition: >20% conversion rate from discovery call to close
- Low Key Person Risk: Founder-independent operations, documented SOPs, quality controls, and deep bench of vetted talent
- Robust Digital Infrastructure: Custom-built software platform, 123K+ email list, automated onboarding, and full tech stack
- Seamless Owner Transition: Owner has no client-facing duties, enabling smooth transfer of operations
Marketing
The company employs a diversified marketing strategy combining performance-driven paid channels with organic and referral-based growth. Paid social campaigns across Meta, LinkedIn, and YouTube drive the majority of inbound leads, while strong NPS scores and client testimonials generate consistent referral volume. LinkedIn thought leadership, webinars, workshops, and private community groups further support growth. Prospects are nurtured with case studies and actionable career insights that convert them into discovery calls.
Operations
The company operates 100% remotely with a U.S.-based core team and global contractor support:
- Founder & CEO: Oversees team management, product strategy, coaching quality, enrollment strategy, partnerships, finance and accounting, legal, and curriculum development. Works primarily on strategic oversight rather than day-to-day client engagement
- Team Structure: 6 full-time U.S. employees and 20+ full-time and part-time contractors located across the U.S., South America, and Asia
FY2025 investments in leadership, operations, and delivery have reduced founder dependency, strengthened execution, and created an institutional operating structure ready for scale.
Financial Strength
This company maintains gross margins above 97%, reflecting strong pricing power and operational efficiency. With foundational investments in leadership, systems, and marketing largely complete, the company is positioned for meaningful margin expansion. Incremental revenue is expected to convert at significantly higher contribution margins, delivering a scalable, founder-independent platform with predictable unit economics and substantial upside potential.
Financial Overview
| Gross Revenue | $5,423,287 |
|---|---|
| Cash Flow | $886,635 |
| Year Established | 2020 |
| Employees | 6 FT |
| Inventory | N/A |
Other Information
| Category | SaaS |
|---|---|
| Industry | Select Industry |
| Location | USA, Wyoming (Sheridan) |
| Home Based Business | Yes |
| Seller Finanacing Available | No |
| Income Sources | Products/Services |
Growth
Building off its solid performance, strategies to accelerate growth would include:
Launch Enterprise B2B Program - Bundle coaching seats and offer volume discounts
License Curriculum & Software to Institutions - Partner with universities, coding bootcamps, and MBA programs
Introduce Premium Tiers - Add expedited delivery, advanced interview drills, and elite negotiation support
Build Referral & Creator Partner Program - Incentivize alumni and industry creators to refer clients
Scale Paid Social Intelligently - Systematically expand Meta, LinkedIn, and YouTube ad spend using top performing organic hooks, tied to real-time performance metrics and creative refresh cycles
Competition
Competitive Edge over the Competition
- Outcome Focused System
- Proprietary Career Software Tool
- Resume-to-Offer Guarantee
- Full Automation Stack
- Scalable Delivery Model