The site was launched in 2002 and offers a wide variety of bodybuilding, sports and fitness supplement products. In 2005, the owner established dropship vendor arrangements alleviating all of the previous work involved with warehousing & shipping orders. Today, the website has two main vendors that have seven fulfillment warehouses covering the US combined allowing for fast product delivery. With a 100% dropship model in place, this business can be home based and operated at any location. The owner currently spends about 10 minutes per day (weekdays) to maintain the basic business operations plus some additional time to handle some customer service through emails or phone calls. With the SEO work done to date, the website ranks very well in the organic search results with 90% of its traffic coming from this source. Every page, including category pages, have been optimized to rank as well as possible. Consequently, as new products and categories are added to the site, those are automatically optimized as well. This is an excellent opportunity for a buyer to acquire an established quality dropship ecommerce website business with continued growth potential!
Building upon its foundation of being well established in the industry, excellent keyword ranking and high traffic, this internet business can be taken into the next level of growth by increased marketing efforts. Some ideas for future growth include: further expansion of the product lines, increased advertising through PPC campaign or banner ads on bodybuilding/fitness forums and continuing SEO efforts.
With seven fulfillment centers across the US, this website has the competitive advantage of being able to offer lower shipping costs as well as to deliver product within 2 business days due to the proximity of its centers to most customers. Others in the industry deliver within about 5 business days and shipping prices are higher due to the location of only 1 or 2 fulfillment centers.