This website specializes in selling fireplace screens and accessories as its niche in the hearth industry. The website is clean and crisp looking with a professional, up-to-date design and easy to navigate format. With 100% of products being dropshipped, there is no inventory to manage. As a drop ship model with one owner operator, it can be run from a home based office. It is easily relocateable and can be operated from any location with internet access. The website business can be operated by one owner handling customer service, maintaining product updates, researching & adding new vendors, organizing any promotional activities and managing the finances. The site has been a solid performer with little focus and attention. Building upon its established foundation, it is perfectly positioned for a new owner to take the site to the next level of growth. With some focus & effective marketing, this website could easily become a million+ contender in this very lucrative segment. This website is established, 100% dropship, has sizable organic traffic and excellent keyword positioning with lots of room for growth. All of these aspects make this an exceptional opportunity for a buyer to acquire!
Some ideas for future growth include: continue & increase paid advertising which does very well in this vertical, add new vendors with new products that would be synergistic to the current mix and expand sales channels to include sales via Amazon.com or other online retailers.
The website has a competitive advantage in the industry by specializing in fireplace screens & accessories as customers appreciate sites tailored toward a specific niche.