Leading Online College Scholarship Research and Information Portal
Asking Price: C$650,000
According to the College Board, the average cost of attendance for a private four-year college including tuition, fees, books and room and board is just under $40,000 per year and around $18,000 for in-state students attending a public university. As the costs for post-secondary education continues to skyrocket in the US, the need for financial assistance through scholarships and student loans has become even more imperative for students and parents.
With over 9 years of experience, this website business is a leader in the online college and university scholarship niche. In that time, the site has compiled information on over 250,000 scholarships worth $40 Billion and is considered a leading source of scholarship and financial aid information for students and parents. Students may search for scholarships in real time based on their unique characteristics or they may subscribe to the site and receive updates by email each time a new scholarship that matches their criteria is added to the database. The website’s algorithms match the student’s profile to the vast array of scholarships in the database and produces a personalized list of scholarships that demonstrate the highest probability of success based upon the student’s profile. This combination of technology and a huge scholarship repository make this website one of the most comprehensive private and college specific scholarship databases available to assist students with the financial side of obtaining a higher education.
As the website derives its revenues from advertising and lead generation, profits are directly related to traffic. Since its acquisition in June 2011, the current owners have increased organic traffic to the site from 2,000 monthly visitors to over 225,000 monthly unique visitors and continue to see significant month over month increased in organic traffic. In addition to sizeable traffic, the site has amassed a huge customer database of around 500,000.
The business requires only approx 5-7 hours of work combined by the owners per week. All other functions are sub-contracted or automated, making operations highly efficient! This business is operated from a home based office, is easily relocateable and can be operated from any location with internet access.
Through an extensive database, strong fundamental SEO work and excellent partner relationships, this business has a long history of delivering much needed information and services to students looking to continue their education beyond high school while supplying stable, growing profits to its owners. Both revenues and profits have been growing at high double digits rates for the past 4 years and projected profits are expected to reach around $190,000 CND in 2015. Acquiring this online business is an excellent opportunity for a new buyer to take this business to its next level of growth in the highly sought after Higher Education/College industry.
*Price and Financial Data are in Canadian Dollars. U.S. equivalent varies according to current exchange rates.
|Home Based Business||Yes|
|Seller Finanacing Available||Yes|
Building upon its well established foundation and stellar performance, this business is perfectly positioned for a new owner to take the site to the next level of growth. Strategies to continue business growth and profitability would be to continue to increase organic traffic – current targeted goal is to increase traffic from 10,000 to 20,000 unique visitors per day; to increase revenue per visitor through site monetization strategies and to further develop innovative and proprietary technologies to ensure long term sustainable financial benefits.
This business has a competitive advantage over others in this industry by being not only the largest, but the most comprehensive online source for students and parents searching for scholarships and financial aid. With 9 years’ experience, the owners have built an extensive database, strong partnership relationships and SEO that allow this company to excel in this niche.
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