What separates this opportunity from others is how scalable this business is and the number of options for growth. An investor could choose to focus on e-commerce, expand the retail stores or franchise out the retail stores and earn royalties. Additional opportunities include creating a unique product brand exclusive to the company importing from China to provide better margins and zero competition. The online B2B business could also become the primary focus. After owning the business for 8 years, the owner has uncovered numerous niche opportunities within the pet space that have not yet been acted upon. These opportunities can be shared exclusively with the buyer of the business.
There are many competitors in this popular industry, however this business tends to do well head to head with big box stores because big box doesn’t carry the same high-quality brands of dog food and pricing is higher due to larger overhead and store sizes. With typically 50% cheaper pricing and 300-500% more selection of products, this business dominates over boutique stores.