For Sale:

Established Content Brand in the Health & Wellness Niche

Asking Price: $130,000
Description

This business is a comprehensive online platform dedicated to promoting holistic well-being and healthy living. With a focus on physical, mental, and emotional wellness, the website offers a wealth of resources, including articles, guides, tips, and personalized advice from experts in various fields such as nutrition, fitness, mindfulness, travel and self-care. 

Approximately 90% of income is generated through affiliate programs with the rest generated from blog and social media sponsorships. The business is run by one owner overseeing operations and 5 contractors who contribute to running the business, making this an efficiently run opportunity.

The Health & Wellness market has witnessed a remarkable surge soaring to about $3.67 trillion in 2023, according to IMARC.  With its user-friendly interface and engaging content, substantial email list, robust social media presence, and powerful brand identity, this business is strategically positioned in a market projected to explode at a CAGR of ~3.69% over the coming years!

Key Benefits

  • Established Brand Identity
  • Quality Content
  • SEO Optimization
  • Revenue Streams
  • Email Subscriber List – 7k + Subscribers
  • Partnerships and Network
  • Potential for Growth
  • Professional Design and User Experience
  • Data and Analytics

Financial Overview
Gross Revenue $58,128
Cash Flow $52,362
Year Established 2014
Employees 0
Inventory N/A
Other Information
Category Content Site
Industry Health, Wellness and Fitness
Location USA, California (San Mateo)
Home Based Business No
Seller Finanacing Available No
Income Sources Affiliate Sales
Growth

For a new owner, there are several strategies that can be implemented to increase revenues and profitability. Key strategies include:

  • Expand Product Offerings
  • Developing and Selling Digital Products
  • Utilizing Instagram Channels and WhatsApp Communities
  • Enhance/Increase Affiliate Marketing Programs
  • Develop a Membership / Subscription Model
  • Host Online Workshops and Events
  • Utilize Advanced Data Analytics for Targeted Marketing
Competition

This business has numerous competitive advantages that new owners could take advantage of. Unlike larger, more corporatized sites, it has a strong sense of community and trust, focused and niche content, strong social media integration, and user-friendly design and accessibility.

Interested? Let's get in touch!
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