For Sale:
Rapidly Growing App in the Social Network Niche
Asking Price: $10,000,000
Description
Social Network App - #2 App in its space!
Business Opportunity:
This company has built a foundation destined for huge success with a strong brand name, high caliber intellectual property and its data. The business valuation is not based on historical cash flows but on industry comps that are commensurate with the caliber of its innovative proprietary technology and on its growth potential. It is the #2 App in its niche…..the #1 App in this niche is valued at $1.2 Billion! With its success to-date, this brand is ready to scale to reach its full potential offering huge growth opportunity.
Highlights:
- 6.3M Apple App Store Views
- 220,000 Downloads
- 131,000 Completed Profiles
- 120+ Countries
- 2,100,000 Activities Selected
- 12,000,000 Introductions
- 46,000 Friendships
- 800 Events
- Featured in Cosmopolitan Magazine
- Highly Visible in Search Results
Valuation:
- $50/user which is in line with evaluations of other companies in the industry
- Currently a cash flow positive independent business
- Ability to reach over $100,000/ month in revenue in next 12 months based on implementing low hanging fruit growth strategies
- Already established as one of the leading tools in its space
- Great visibility in search results both in Google and App Store
- The #1 app in this category is valued at $1.2B and only has 10X more subscribers
Financial Overview
| Gross Revenue | $0 |
|---|---|
| Cash Flow | $0 |
| Archive Date | 12-05-2019 |
| Status | Archived |
| Year Established | 2015 |
| Employees | 0 |
| Inventory | 1 |
Other Information
| Category | Social Networking/Blog/Forum |
|---|---|
| Industry | Accounting |
| Location | USA, California (Riverside) |
| Home Based Business | Yes |
| Seller Finanacing Available | No |
| Income Sources | Access to Site/Memberships |
Growth
Tremendous Opportunity for future growth through:
- Price Increase
- Additional Advertising
- Expanding to Android
- Reengagement campaign can bring back 10% of dormant users
- Better SEO could dramatically increase downloads
- App Store feature will give a huge boost to downloads
- New features will increase engagement, retention and revenue: Open messaging, Onboarding, etc.…
- An email “nurture campaign” could increase retention
- Adding new languages could 3x reach
- Referral programs and marketing strategies on top of everything else can trigger exponential growth
Competition
Competitors offer multiple social media connections. Believing that offering varied connections creates confusion among users, this App has carved out its own niche focusing on its specialization. It is poised to become a household name as the #1 App in its space.