This set of websites offers software products for ecommerce businesses that facilitate their back end operations with efficiency and automation. Some key features of one of the site's software include: Inventory Management, Accounting Modules, Purchase Ordering, Extensive Reporting Capabilities, Cross Branding & Product Comparison. This level of automation allows small businesses consisting of only a few individuals to handle the volume of a large corporation. While the software was originally created for the gift basket industry, it is versatile enough to be utilized by any ecommerce business type and accordingly has customers from a wide range of businesses. The websites are simple, clean and easy to navigate making it very user friendly. They are currently serving thousands of business in the US and Canada with their technology innovations and have won numerous awards for system security, design and user friendliness. The owners spend about 15 hours per week operating the websites. With no inventory to store/handle and all product being delivered digitally, these website businesses can be easily relocated and run from a home based office.
Future growth of the websites will come through new efforts in advertising in magazines and newspapers as well as through attendance to more trade shows. The new owner can also expand the business by further promoting the software to businesses outside the gift industry as the software product is applicable to other industries.
There is no other product specialized for the gift basket/floral industry on the market so there is essentially no competition in this segment and lots of room for expansion.