This website is the premiere classified advertising portal for a specific specialty car. The site allows customers to place ads for a one time fee. For a monthly subscription, dealers can place ads for their entire inventory of this brand car and/or advertise their dealership. The ecommerce side of the website offers sales of parts, covers, apparel and over 15,000 other products. The site also generates revenue through Google Adsense. The owner originally bought this website for its high search engine rankings and to duplicate with other brands of cars. He has since built auto advertising sites for other brand vehicles all of which are included with the sale. After 7 years online, the company is well established in this industry and has consistently done well. With 100% of products drop shipped, there is no inventory to manage. As such, this business can be home based and operated at any location. The owner currently spends about 10-15 hours per week handling customer service, processing ecommerce orders and placing/finalizing ads much of which is automated. With the SEO work done to date, the website boasts #1 ranking on Google for the top industry keyword as well as its other main keywords. As such, it has generated traffic of near 500,000 unique visitors for YTD 2009 and has grown 32% over 2008! This is an excellent opportunity for a buyer to acquire an established quality dropship ecommerce website business with continued growth potential through not only this website but also through the other car brand sites included!
Building upon its foundation of being well established in the industry, excellent keyword ranking and high traffic, this website and the other brand car sites included with the listing can be taken into the next level of growth by increased marketing efforts. Some ideas for future growth include: further expansion of the product lines on this site and adding product lines to all of the other websites, sending a newsletter more frequently and regularly to consistently promote merchandise and continuing SEO efforts.
This website's main competitive advantages over any competitors in this industry are its top search engine rankings and its huge traffic.