With the security camera/surveillance industry exploding and the ecommerce market in general continuing to grow, this business has truly found its niche. After 6 years online, the company is well established in this industry and is one of the premiere websites today offering over 7,000 products in the security camera industry. The site offers a vast array of surveillance equipment and DVR based multiple security camera systems including network IP, digital wireless, outdoor, infrared, PTZ, extreme weather and more. With 100% of products drop shipped, there is no inventory to manage and as such the business can be operated from a home office in any location. The owner works part-time placing orders, handling customer service, maintaining the product catalog and website. As the site continues to grow, it requires more time to operate than the owner has available and has thus decided to sell the business at this juncture. This is an excellent opportunity for a buyer to acquire an established, growing, 100% dropship ecommerce website business with continued growth potential!
Building upon its established foundation, there is plenty of room to expand this internet business further. The greatest growth potential would come from a new owner focusing on the business full time and handling customer service in a timely fashion to increase the sales captured. Other significant ideas include implementing a PPC campaign, adding affiliate programs, expanding with niche products such as HD CCTV systems and further SEO on key search terms, in particular product item, long tail terms.
This business has the competitive advantage in this industry by offering easy to install products at very competitive prices specifically catering to the Do-It-Yourselfer market. Its competitors primarily target large corporations and government accounts. Its solid organic rankings, simple to install products and excellent customer service make it easy for customers to make a decision to purchase.