This business is a retailer of premier massage chairs and massage accessories. Customers can choose from the leading manufacturers’ most technologically advanced massage chairs. The website is clean looking with an up-to-date design, is easy to navigate and has plenty of features that enhance its appeal. The website is currently operated from the main company’s facilities. Being 99% dropship, this site is easily relocateable and can be operated from a home office in any location with internet access. The entire site is run by one person who spends about 13-15 hours per week handling all aspects of operations with the owners spending less than an hour per week overseeing the business. By refining its own process and building on its manufacturer relationships to increase profit margins thereby allowing it to offer specials to customers, the site has effectively boosted its market share thereby contributing to the website’s continued upward trend. This is an excellent opportunity for a buyer to acquire an established, high quality, ecommerce niche website with growing profits and continued substantial growth potential through new marketing efforts. The timing of this purchase is ideal for a new owner to benefit from instant sales increases heading into the 4th quarter holiday season!
Building upon its well established foundation, there is plenty of room to expand this internet business. Some ideas for future growth include: establish customer loyalty and reward program, expand and freshen the product lines offered by adding new products that are synergistic to the current mix and continue monthly specials which are a big draw.
The manufacturers themselves are competitors in this industry. Many of the sites appearing on Page 1 are now the manufacturers, yet their limitation is they only offer one brand….their own. Part of the value of this business is having a wide selection of different brands and the fact that the site is still on top in the search rankings means it has the best of both worlds.