With global events having stimulated hundreds of thousands of people worldwide to seriously consider emergency preparedness, there has been a huge increase in demand for preparedness and self-sustainable products. What was once a more narrow demographic has become mainstream with customers for this industry ranging for all walks of life. This business offers a wide variety of high quality preparedness and self-sufficient living products including items for food & water storage, food preservation, solar & renewable energy, gardening, hobby or small scale farming, backwoods survival and much more. In just under 3 years, this website has quickly become one of the premiere places to shop online! Through its SEO efforts, the site has established itself in the top rankings for many of its important industry keywords. Two owner partners and one employee work full time to run the website. With 98% of products dropshipped, there is very little inventory. As such the business is operated from home based offices, is easily relocateable and can be operated from any location with internet access. The continuing upward trend in the niche market of preparedness and self-sustainability products has positively affected the site’s revenues and is to a large degree why the company has been experiencing a large growth rate since its inception. This is an outstanding business opportunity for any buyer looking to acquire a highly profitable, mostly dropship, efficiently run ecommerce business that is experiencing a high growth rate in a popular & growing niche market!
Building upon its well established foundation, there is great potential to continue to expand this internet business. Strategies to continue business growth and profitability include expanding within the current product lines and to also include eco-friendly products , increasing affiliate marketing efforts and creating third party shopping portal relationships such as with Amazon and Ebay.
There are many reasons why this business has the competitive advantage in this industry some which include, offering a wide variety of preparedness and self-sustainability products at discount prices, offering free shipping promotions, receiving vendor recommendations to customers and providing excellent customer service.