Beauty and Wellness Products Ecommerce Website
Asking Price: $35,000
Beauty and wellness is a booming market making up a $121 billion dollar industry in the U.S. Aspirations for better personal health and hygiene are driving consumers towards natural and organic cosmetics and personal care products. With a desire to provide natural alternatives in the beauty and wellness products industry, this company created its own brand and focused on a unique business model selling to spas and wellness practitioners. It soon realized that it also needed a retail online outlet for its brand and in 2011, the company launched its website for direct to consumer sales. In addition to its own product brand, the site offers natural skin and beauty products from other vendors as well. Overall, the website provides the most natural products and herbal formulas available made in the U.S. with a focus on educating the public on herbal knowledge.
The company has chosen to stay focused on its core business of manufacturing and distributing its own brand products. With its attention on this aspect of its business, the owner has not had the time to devote to properly grow its retail channel. Feeling the business would be better served by a new owner that could execute growth strategies, the current owner has decided to sell the website at this juncture.
The new owner has the option to purchase and stock the company’s brand products at a wholesale price or set-up a dropship arrangement at prices that factor in shipping & handling direct to customer. The other brands offered through the website can be purchased directly from the respective vendors. The new owner can determine what level of inventory he/she would like to purchase to start out once taking over the site. The small size of products require minimal square footage for storage, accordingly a new owner would be able to operate from a home based office. The site is easily relocateable and can be operated from any location with internet access.
With an email list of 500,000 amassed through free product trial offerings, this website business is an outstanding opportunity for any buyer looking to acquire a nice little, established, profitable ecommerce business in a multi-billion dollar market with still tremendous further growth potential!
|Industry||Health, Wellness and Fitness|
|Location||USA, California (San Diego)|
|Home Based Business||Yes|
|Seller Finanacing Available||No|
This website has consistent sales & profits, has an up-to-date website design, high quality product lines and remarkable article base. Building upon its solid performance and foundation, it is perfectly positioned for a new owner to take the company to the next level of growth. Some strategies to continue business growth and profitability are: Initiate AdWords in Google, Facebook, LinkedIn, etc.; Create more ways for consumers to come to the site such as landing pages with other keyword specific URL’s; Sending newsletters regularly to existing customers; Create affiliate programs with complimentary online businesses.
This website has the competitive advantage in the industry by being an established site providing the best products that are 100% natural & organic ingredients, hypoallergenic, non-pore blocking, free of parabens, phthalates, alcohol, synthetic colors & dyes, never tested on animals, non GMO, gluten free and made in the USA!
Interested? Let's get in touch!