For Sale:
Patented Brand Niche Baby Products Internet Business
Asking Price: $575,000
Description
The number of twins is multiplying. The twin birth population in the US rose from 2% in 1995 to 3.5% in 2014 with 135,336 infants born in twin deliveries, according to the CDC. With this rise in twin births, the USDA estimates middle-income families will spend approx. $490,680 to raise twins through high school. $25,880 of that will be in the first year alone as two babies likely means two of everything—cribs, car seats, high chairs. After giving birth to twins, the owner discovered firsthand the needs that comes along with being a parent of multiple same age babies. With a desire for baby gear suitable for her own twin babies, she created a product specifically for twins or close-in-age children (e.g. baby and toddler).
After years of research, development and market presence, the company’s sophisticated design meets expectations, as well as passes rigorous testing in both the US and Europe. In just over one year after launching in 2014, the original model ranked #1 Best Seller on Amazon and has sale records on Zulily and Amazon Lightening Deals. The company’s established overseas production allowed it to increase production as consumer demand rapidly grew. In late-2015 the company launched an expanded accessory line, further strengthening brand identity and building customer loyalty.
Current sales are generated through both the main website and an exclusive third-party Amazon FBA seller with additional sales through third-party baby boutique stores in many countries. The website presently features approx. 19 products with a few more products coming soon with the next production run.
With a small amount of physical inventory being stored/managed from a home office, the business is easily relocatable and can be operated from any location with internet access. The current inventory value is about $95k which includes in-stock items & accessories as well as product from the next production run along with freight costs. As with all new businesses, much time has been spent by the owners on product research & development, trademark/patent applications, creative/strategic direction, product launches, establishing business operations and processes, etc.… With all of the heavy lifting completed and its solid foundation in place, this business can be operated by one owner going forward handling the day-to-day operations and grow the business.
Acquiring this company provides a unique opportunity to get in near the ground of a cutting edge company with its own patented, branded product line in a growing niche market!
Financial Overview
Gross Revenue |
$321,152 |
Cash Flow |
$149,052 |
Archive Date |
02-28-2017 |
Status |
Archived |
Year Established |
2012 |
Employees |
0 |
Inventory |
3 |
Other Information
Category |
Ecommerce |
Industry |
Baby/Children's Products |
Location |
USA, Virginia (Fairfax) |
Home Based Business |
Yes |
Seller Finanacing Available |
No |
Income Sources |
Products/Services |
Growth
With all of the heavy lifting completed including product research & development, trademark/patent applications, patent confirmations, extensive QA documents, product launches and established business processes along with its fast market acceptance and mass appeal, this business is primed for its next level of growth.
There is huge potential to continue to expand this internet business in a truly unique niche. Strategies for business growth and profitability include adding new products (some prototypes are ready for development), selling directly on Amazon FBA, Ebay, etc., boosting SEO to promote products through its own site and create a newsletter offering monthly specials.
Competition
This company specializes in twin baby products and has many significant advantages that makes it the leader in its Industry including patents & pending patents, high quality products, more features, greater functionality, customization of accessories, etc.…
Interested? Let's get in touch!