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Why Web-Based Businesses May be the Hot Investment Trend of 2021

As calls go, this one was fairly typical. A woman who already owned several brick-and-mortar businesses in New York contacted Website Properties to learn about the possibility of acquiring an online company. “She didn’t want anything with physical inventory and didn’t want to work on it eight hours a day,” says founder David Fairley. “She was […]

Buying Your First Online Business? Crisis Creates Opportunity by Website Properties

With the current news cycle featuring a constant stream of economic – and existential – doom and gloom due to the unprecedented scale of the Coronavirus pandemic, the idea of entering the world of online business might be farthest from your mind. But the fact of the matter is that there has probably never been […]

Brand-Building – How Celebrities Are Changing eCommerce by Website Properties

As long as there have been celebrities, there have been companies employing brand building to drive truckloads of money up to their houses, looking to have them sell their products, whatever it may be. Brad Pitt pushed pringles, Justin Bieber a line of nail polish, and who can forget Jamie Lee-Curtis and her love for […]

Call to Action (CTA) How To Deploy, Test And Maximize by Website Properties

When it comes to online businesses, the Call to Action (CTA) is a major driving force. It’s that seemingly simple little collection of words that separates the difference between someone churning out of your site, and someone buying your product, signing up for your email, or downloading your software. With online businesses, a good call […]

Online Businesses and the Era of the Digital ‘Remote’ Workplace By Website Properties

As a leading online business broker and expert website broker, we can see when trends begin to become important considerations to most website owners. And, the virtual workplace is fast joining an area worthy of important consideration. Since maybe 5 minutes after the creation of the internet, people have been telling us that it would […]