Website Broker Blog

Website fundamentals that determine valuation

When determining the actual value of a website business beyond the financial profit and loss statements using method such as EBITA , Cash Basis , etc , the main supporting fundamentals, other than the financial condition of the business, are unique to internet opportunities. These fundamentals typically underscore the reason for a buyer to pay […]

Sell or Hold your Website?

One of the biggest decisions an internet entrepreneur will make is when is the right time to sell the business ( or rather “baby”)? We get approached regularly to provide feedback, free website appraisals and general advice on potential clients internet businesses they own currently and are considering selling. Sometimes our appraisal is enough information […]

Preparing Your Website Business For Sale

Many sellers describe their business opportunities as having great potential and upside that should justify a higher selling price. We regularly find ourselves explaining that buyers don’t pay for potential or what is referred to as ‘blue sky’ – unrealized financial expansion and profitability. Buyers will tend to focus on current and past results and […]

Selling A Business and Dealing With Your Employees

A big concern that usually crops up for our clients is how to handle their employees in lieu of their decision to sell a website business. The fears surrounding communicating to the employees that the plan to sell the internet business are moving forward are not unfounded. The uncertainty of how employees will react initially […]

Selling a single Website Business when you own multiple sites

A common problem encountered by sellers when listing their website business for sale is that they have multiple internet businesses they operate under one ‘roof’ so to speak. The sellers often only keep one set of books for all the businesses and typically one bank account where funds are deposited. The trouble starts when the […]

Buying and selling a Website – timing is the key

With the summer rapidly coming to a close, people will start getting back into their business groove again as we head into fall and towards the 4th quarter bonanza. For buyers, acquiring a new website business for sale at this time of year, particularly e-commerce internet businesses, can be highly advantageous. Christmas sales and the […]

Website Flipping – Buying and selling Websites as business model

There are a lot of websites popping up recently promoting the fabulous virtues of flipping websites for a living and making BIG money. Many offer extensive courses and consulting on the do’s and don’ts of this business model. There are certainly plenty of self proclaimed experts and gurus who are now exploiting this niche by […]

What constitutes a Premium Domain name?

The domain name marketplace is still such a wild west subjective market it is not easy to always discern what makes a domain name valuable – or what is known formally in the industry as “premium”! Having represented many domain name owners in selling their assets – either as established websites or parked domains – […]